Welcome to the world of an independent brand activation (or experiential) communication agency!
We provide recommendations to our clients’ marketing and trade marketing departments, and we implement compelling and measurable experiential communication projects. By this, we refer to a broad range of services: indoors or outdoors brand activation (in- or out-of-stores traffic building, sampling, demos, tastings), road shows, sales blitzes, guerrilla, buzz, or pure logistics operations such as merchandising.
Our philosophy is driven by the “word-of-mouth” (WOM) syndrome: a customer who has had a positive experience will share it with friends and relatives. So we engage our clients’ customers in their lifestyle habits with a positive experience, and then we create the web platform to allow them to share this experience with friends and relatives.
We propose creative and innovative solutions that will be customised and optimised to meet our clients’ objectives, thanks to specialized skills we have consolidated under 4 departments (creativity, tactics, web-booster and logistics).
Our robust network of “brand ambassadors” (5,000 since we started!) share a professionally organised community spirit with the brands we work for, thanks to our powerful management tools (an intranet for our associates and an extranet for our clients).